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Monday, July 08, 2013

A Moronic Move in Maine

In 1995, I was hired to write a book called Outside Magazine’s Adventure Guide to New England. My task was to partake in as many outdoor adventures as possible both summer and winter and write about that experience. Seemed pretty simple for the five southernmost states in New England. Then there was Maine. Just the thought of traversing close to 3500 miles of coastline had me second-guessing my decision. An even more absurd task was trying to find the hidden gems in Maine’s vast interior. I needed help, so I contacted Nancy Marshall Communications, the public relations firm that was hired by the State of Maine’s Office of Tourism to work with media.
Much to my delight, I would quickly learn that few people know Maine better than Nancy Marshall and none are as impassioned about its travel opportunities. Nancy divulged everything, from the French chef working the stoves at Chesuncook Lake House to a Registered Maine Guide who would bring guests at the Rangeley Inn on a 5 am paddle to view moose to the small B&B in Georgetown that specialized in sea kayaking.
Since that fateful day, I would work with Nancy and her amazing team of Charlene Williams and Kevin Gove on more than 100 stories on Maine for The Boston Globe, Yankee Magazine, Outside Magazine, Sierra and many other publications. Just this past year, I would snowmobile and see the Northern Lights in Aroostook County, sail Linekin Bay, and visit the Cushing house that inspired Andrew Wyeth’s famous “Christina’s World.” All of those story ideas came from the people at Nancy Marshall Communications.
Now I have learned that after 20 years on the job, as of last week, the Maine Office of Tourism will replace Nancy Marshall Communications with a PR firm from New York. Oh sure, there will continue to be travel stories about Portland, Freeport, Camden, and Bar Harbor, locales New Yorkers know best. For those of you who work in the travel industry in the rest of the state, the Maine government just threw you off the Penobscot Narrows Bridge.

Posted by Steve Jermanok on 07/08/13 at 10:00 AM
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Longtime Boston Globe travel writer, Steve Jermanok, dishes out his favorite travel locales and provides topical travel information that comes across his desk. is an Austin-Lehman Adventure's Top 125 Best Travel Blog Semi-Finalist

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